Adaptive Gates

Six ways to monetise.
One decision engine.

From ad gates to digital product paywalls, every gate type works on the same trigger system. Readers see the right ask — never a blunt wall.

app.onepaywall.com / gates / edit
Premium Gate·thecourier.in
Active
Step Sequence
1
Subscription CTA
32% convert
→ on skip
2
Pay to Unlock
68% proceed
Trigger Rules
Visit count3
AND
Segment=regular, power_user
AND
URL matches/articles/**
Priority 1
2,430 triggers this week₹18,400 revenue

Six gate types, one unified dashboard.

Ad gate
Show a video or display ad. Earn on completion rate or let readers skip.
Subscription CTA
Prompt a recurring plan with custom heading and copy.
Pay to unlock
Charge per article. Reader keeps permanent access after payment.
Lead capture
Gate behind an email opt-in with GDPR consent checkbox.
Digital product
Sell a downloadable file. Auto-fulfilled directly from R2 CDN.
Newsletter opt-in
Grow your list. Reader exchanges email for free content access.
Smart Triggers

Show the right gate to the right reader.

Triggers stack as AND conditions. Priority order resolves conflicts when a reader matches multiple gates.

Visit count threshold
Trigger after the Nth visit. Give first-time readers a free pass, monetise regulars.
Device type
Different gates for mobile vs. desktop. Optimise for each surface.
Reader segment
Target new, casual, regular, or power_user segments independently.
Monetisation probability
Show paywalls only to readers with a high likelihood to pay (0–1 score).
URL pattern
Apply gates to specific sections or article types using glob patterns.
Time since publication
Give readers a free window after publish, then gate late traffic.
Premium Article Lock
Active
thecourier.in · Priority 1 · 3 steps
Gate steps
Paywall
42% unlock
Ad gate
31% pass
Free pass
27% bypass
Gate decisions
42%paid
Reader segments
High-value
4,218
Engaged
7,960
Casual
7,264
First-timers
3,987
4m 12s
Avg read time
73%
Scroll depth
38%
Return rate
Reader subscribes
Checkout on your site
payment lands in
Your Razorpay account
Directly — no platform take, no delay
Direct
Bring your own keys

Your gateway. Your money. Direct.

Connect your own Razorpay account. Every rupee from reader payments lands in your bank. OnePaywall never pools or holds your revenue.

Connect your own Razorpay account or use platform shared keys

Credentials stored with AES-256-GCM encryption, never in plain text

Supports one-time article unlocks and recurring monthly subscriptions

Build your first gate in 5 minutes.

Start free trialAlready have an account? Sign in →